When your brand clearly reflects your expertise and values, trust comes naturally. A strong, strategic brand positions you as the obvious choice, so clients feel confident investing in you before price ever becomes a question.
"Working with Erica for our logo and website design was a dream. She captured our vision so well and the products are beyond what we dreamed up. She does such a good job of listening, creating but then actually making a unique, special product that encompasses the people, the values and the charisma of the business mission. It also gives us that flare that cookie cutter brands can’t-just like the nature of our office! She was so respectful and patient, never rushing us to hurry up and get edits done.
Building a business is certainly not for the faint of heart, but I would work with Erica every. single. time. The value absolutely matches the products and experiences. She does such a good job you’re literally like “take all my money”. We already can’t wait to work with her again in the near future as we expand our website. We are so, so pleased and had a great experience! 10/10 would recommend!"
"Working with Erica for our logo and website design was a dream. She captured our vision so well and the products are beyond what we dreamed up. She was extremely timely and always knew the answers to any of our questions. When we first approached the design options for our logo, she created almost exactly what we were describing, but also a more whimsical, playful version. She does such a good job of listening, creating but then actually making a unique, special product that encompasses the people and the values and the charisma of the business creators and mission. It also gives us that flare that cookie cutter brands can’t-just like the nature of our office! Communication was always very simple and straight forward. Through all that, she was so respectful and patient, never rushing us to hurry up and get done.
Building a business is certainly not for the faint of heart, but I would work with Erica every. single. time. The value absolutely matches the products and experiences. She does such a good job you’re literally like “take all my money”. We already can’t wait to work with her again in the near future as we expand our website. We are so, so pleased and had a great experience! 10/10 would recommend!"
Your website is the most important way to reach your target market. It shows them who you are and what they can expect when they choose you. A stylish and strategic website draws in the people you love to serve and your brand converts them into life-long + loyal consumers who refer - AKA $$$$. My websites are beautiful, modern, on-brand, and user-friendly so you can make small edits yourself post-launch if needed.
The most professional and respected brands all have one thing in common - visual consistency! Using your brand guidelines (font pairings + color palette), I will create a matching set of supplementary designs. Your business cards, social media templates and custom rack card will be a cohesive masterpiece to perfectly accentuate your brand. While i'm designing, you will work on filling out your website copy form, so I have everything I need to design your strategic website.
As my client, we start by establishing your brand foundation. Who is your target market? What are your brand's core values? What is the emotion you want your ideal client to feel when they interact with your brand? How do you stand out from your competitors? With my help, we nail down a design aesthetic (fonts + colors + vibes) before I get to work on creating 2 dream brand concept presentations for us to mold into the perfect logo suite. 4 rounds of revisions are included in your package - don't worry, that is usually more than enough!
